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Podcast Episode

Melissa Ben-Ishay: Recipe for Entrepreneurial Success

WSJ Secrets of Wealthy Women·The Wall Street Journal·7 August 2026·16 min

About this episode

Encore edition: Melissa Ben-Ishay is president and co-founder of Baked by Melissa, famous for its bite-sized cupcakes. She reveals how getting fired from a corporate job drove her to create a cupcake empire. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.