In Part 3 of this Pulse Check Series, host Michele Ehrhart is joined by Tom Addonoizio, Vice President for University Communications & Chief Marketing Officer, to discuss the impact of artificial…
In this final episode of our pulse check series, Understanding the Modern Student Journey, Faton Sopa talks with Mark Hatton, Director of Admissions and Marketing at Webster Geneva Campus, to discuss…
Mallory is joined by Natalie Gleason, VP of Marketing at Portico, to discuss the critical skill of building internal advocacy for new ideas. They explore why change efforts often stall under committee…
In Part 2 of this Pulse Check series, Michele Ehrhart talks with Merianne Roth, Vice Chancellor, Marketing & Communication at Texas Christian University, to explore why a college education offers…
Mallory is joined by Rob Zinkan, founder of Navigate Gray, to discuss the career trajectories of higher education chief marketing officers. While corporate CMOs often advance to executive roles like…
In the debut episode of this new Pulse Check Series hosted by Michele Ehrhart, Chief Marketing & Communications Officer for the University of Memphis, we are joined by Dave Martel from the University…
Mallory interviews Kim Infanti, Executive Director of Alumni and Constituent Engagement at Syracuse University. Kim discusses launching Ask Orange Alumni, an AI-powered platform that connects students…
Mallory welcomes Phil DiMartino and Marisa Uluski from 5 Tool Productions to explore how higher education institutions can transform video from a simple production line item into an effective…
Mallory is joined by Amy Still from ZeeMee and Paul Garner from Western Carolina University to dissect new data regarding student perceptions of AI in the admissions process. With insights drawn from…
In Part 3 of this Pulse Check series, host Faton Sopa sits down with Stephanie Geyer, associate vice president for marketing and brand strategy at the University of Montana, to explore the evolving…