Podcast Episode
Shooting the Shit About Advance Sizes and E-Learning Economics
The Shit No One Tells You About Writing·Bianca Marais, Carly Watters and CeCe Lyra·14 September 2026·48 min

About this episode
Carly and CeCe are back to Shoot the Shit about the money behind publishing—and why getting published doesn’t mean the hard part is over. They dig into why an author’s second advance might be smaller than their first, the complicated relationship between effort and outcome, and why publishing sits at the messy intersection of art, passion, and business. Then, Carly and CeCe unpack new research on library e-lending and what the rise of ebooks could mean for consumer book sales. Plus, their thoughts on fall submission season, writing with AI, and why there is no magical “champagne room” waiting for writers once they make it.As mentioned on the podcast:https://theweekendrant.substack.com/p/when-literary-agents-become-publichttps://www.publishersweekly.com/pw/by-topic/industry-news/libraries/article/101167-study-says-library-e-book-lending-hurts-industry-sales.html?mc_cid=5b955f044e&mc_eid=92846a4ddcNote: CeCe Lyra is a literary agent at Wendy Sherman Associates. If you’d like to query CeCe, please refer to the submission guidelines at www.wsherman.com. Carly Watters is a literary agent at P.S. Literary Agency, but her work on this podcast is not affiliated with the agency, and the views expressed by Carly on this podcast are solely that of her as a podcast co-host and do not necessarily reflect the views, opinions, policies, or position of P.S. Literary Agency.Find us on our socials:Threads: https://www.threads.net/@the_shit_about_writinghttps://www.threads.net/@biancamarais_authorhttps://www.threads.net/@carlywatters https://www.threads.net/@cece_lyra_agentInstagram: https://www.instagram.com/the_shit_about_writing/https://www.instagram.com/biancamarais_author/ https://www.instagram.com/carlywatters/ https://www.instagram.com/cece_lyra_agent/Facebook: https://www.facebook.com/TSNOTYAWWebsites: www.theshitaboutwriting.com, www.biancamarais.com, www.carlywatters.com and www.cecilialyra.comBookshop.org affiliate page: https://bookshop.org/shop/theshitnoonetellsyouaboutwritingTo sign up for our Substack newsletter, head to https://theshitaboutwriting.substack.com
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