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Podcast Episode

Talking Growth Marketing with Alaina Thompson #MoneyWellSpent

The Content Cocktail Hour·Jonathan Gandolf·18 July 2026

About this episode

On this episode of the 3C Podcast, Brett talks to his teammate Alaina, the Growth Marketer at Fathom. They discuss big swing mentally, what it’s like working at a small startup, how optimism landed her the job, and launching the first campaign—“Money Well Spent.”0:00 Intro 1:30 Conversation with Alaina 4:50 Optimism 7:25 Growth marketing 11:40 Metrics and lofty goals 14:24 Big swing mentality 18:50 Diversity of thought 21:54 Launching Fathom’s first campaign 27:10 Advise to growth marketers 29:50 Outro Sign up to be on our waitlist!Follow Fathom:| Website | Blog | Twitter | LinkedIn Follow Alaina:| Twitter Follow Brett:| Twitter | LinkedIn