Rebranding a beloved institution requires not only defining what comes next, but building enough trust and shared ownership that both longtime supporters and new audiences see themselves in the…
What if a museum’s job isn’t simply to preserve history, but to help us imagine a different future? Lisa Yun Lee has spent her career exploring what cultural institutions can make possible when they…
A great exhibition or performance can draw people in, but a strong institutional brand shapes how they understand the experience—and whether they feel invited to return. Kim Jakominich has spent more…
As our attention becomes increasingly fragmented, the value of being fully present together has never been greater. The most memorable experiences go beyond spectacle and create a clear sense of…
Join Monica Holt for a live recording of Arts Unscripted with Marc Bamuthi Joseph, an internationally acclaimed cultural strategist, spoken word artist, and Chief of Impact at SOZO. Bamuthi has built…
Producer's Note: While Arts Unscripted is on summer hiatus, we're re-sharing a few of our favorite episodes from past seasons. Clive was actually the first guest to sit down and chat with Monica. The…
Producer's Note: While Arts Unscripted is on summer hiatus, we're re-sharing a few of our favorite episodes from past seasons. Cody recently celebrated Tony Award-winning runs with two Broadway…
In today’s post-pandemic world, keeping our audiences engaged and organizations financially healthy can feel like an uphill battle. Changing audience behaviors have disrupted traditional marketing…
The world is full of injustice and inequity, and most arts organizations have the best of intentions to be responsive in thoughtful and meaningful ways. But it can be challenging–boards and long-time…
A solid web analytics strategy gives the insight you need to better understand your audiences, optimize your campaigns, and ultimately, drive more ticket sales or donations. But for many arts…