Podcast Episode

Find your Profitable Geographic Farm

About this episode

How to Pick a Real Estate Farm That Actually Pays OffMost agents pick their geographic farm the way they'd pick a neighborhood to live in: based on gut feeling. In this episode, we break down why that approach fails and walk through the exact framework top producers use to choose a farm built for profit, not preference.You'll learn:The #1 reason agents waste years farming the wrong areaHow to calculate turnover rate and find the "sweet spot" between 3-6% (and why anything above 6% is a golden opportunity)How to spot oversaturated markets before you waste a single mailerWhy price point and inventory matter more than you thinkThe real math behind a six-figure farming business, and why most agents' farms are too small to get thereHow to start with one subdivision and scale strategically into a 1,200-1,500 home territoryIf you've ever farmed an area and wondered why the leads never came, this episode shows you exactly what to fix.