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Podcast Episode

10 - Adopting a Buyer-Centric Mentality | Winning Wednesdays with Katrina Fuhrman

GTM Live··22 July 2026·53 min

About this episode

Last week, we joined Katrina Fuhrman on Winning Wednesdays to talk about how to put your best foot forward when marketing to a select number of prospects. Chris shared his take on the difference between inbound and outbound qualified leads, providing content that speaks to the prospects’ interests, and what an optimal sales funnel looks like.