Your Google Analytics Funnel Has Changed A Lot: Here's Why

In this episode, Conrad and Paul revisit the five-step Google Analytics booking funnel through a 2026 lens to explore what's changed, where AI-referred traffic actually enters the customer journey, how it behaves compared to traditional traffic sources, what today's analytics can (and can't) tell us, and a lot MORE!Enjoy! ⭐️ Links & Show NotesPaul Manzey Conrad O'ConnellConrad's Book: Mastering Vacation Rental MarketingConrad's Course: Mastering Vacation Rental Marketing 101 🔗 Connect With BuildUp BookingsWebsiteBook A Call With Us 🚀 About BuildUp BookingsBuildUp Bookings is a team of creative, problem solvers made to drive you more traffic, direct bookings and results for your accommodations brand. Reach out to us for help on search, social and email marketing for your vacation rental brand.