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Podcast Episode

Beyond E-commerce: How BuildUp Bookings Uses Mailchimp To Drive Direct Bookings

Heads In Beds Show··3 September 2026·46 min

About this episode

In this episode, Conrad O’Connell sits down with William Howard from Mailchimp to share how vacation rental managers can use email marketing to turn past guests and prospects into future bookings. We talk list building, segmentation, automations, abandoned booking campaigns, win-back strategies, email performance, and a lot MORE! Enjoy! ⭐️ Links & Show NotesConrad O'ConnellConrad's Book: Mastering Vacation Rental MarketingConrad's Course: Mastering Vacation Rental Marketing 101William HowardMailchimpWebinar YouTube Link 🔗 Connect With BuildUp BookingsWebsiteBook A Call With Us 🚀 About BuildUp BookingsBuildUp Bookings is a team of creative, problem solvers made to drive you more traffic, direct bookings and results for your accommodations brand. Reach out to us for help on search, social and email marketing for your vacation rental brand.