Podcast Episode

#10 Ten years of selling science programming in China

Middle Earth - China’s cultural industry podcast·The World of Chinese·16 July 2026·18 min

About this episode

Send us Fan MailBefore the Beijing Olympics, foreign media groups seeking to sell or co-produce science-themed media content in China had a difficult time finding partners. Paul Lewis, an independent producer and former president of Discovery Channel Canada, was nevertheless able to co-produce two science programs in partnership with Chinese state media outlets: "Daily Planet Goes to China" and "Factory Made/Made in China". In this episode, Paul discusses how rapidly the Chinese media landscape has evolved, and the implications for science-themed content. Featuring Paul Lewis: Producer | 制片人    Middle Earth is made by China Compass Productions and hosted by Aladin Farré. If you have a China-themed cultural project like shooting your next documentary or look for a specific talent, please get in touch!  Recommended watching - “Factory City” episode of Factory Made/Made in China (Discovery Channel, 2009) With thanks to Brenden Gonsalves  for graphic design & Sean Calvo for music support.