Podcast Episode
314. Seller Credits, Cost Seg, and the Two Extra Steps That Build Wealth with Bill Faith

About this episode
Joe Jensen sits down with Bill Faith, founder of Build STR Wealth, author of Super Properties and Two Extra Steps, and the force behind the world's largest short-term rental conference. Bill shares how he went from house hacking a duplex at 19 to building a $24 million short-term rental portfolio across five states, with over $18 million in equity and millions in annual gross rents. He explains why most STR investors fail to treat their rentals like real businesses, and why tracking P&Ls, forecasting revenue, understanding debt, and building a real operating system are essential. The conversation dives deep into Bill's strategy for scaling through creative financing, seller credits, cost segregation, local commercial bank relationships, and market selection. He explains why he avoids following the herd into oversaturated STR markets and instead targets secondary or tertiary markets with strong appreciation and marketability. Bill also breaks down how he prepares banking packages, uses seller credits for rehab and design costs, tracks monthly P&Ls, uses VAs, and focuses on cash flow, appreciation, tax benefits, and debt paydown as the four pillars of his wealth-building strategy. Book a free real estate investing strategy call! No experience necessary. Check out the Real Estate Investing School Youtube Real Estate Investing School Instagram Brody's Instagram Joe's Instagram Bill's Instagram