Authors have historically lamented all the administrative, technological, and marketing tasks that go along with being a writer. How many times have you sighed and said, “But I just want to write!” We…
It's 1:30 in the morning, and a woman in Cleveland has just finished your book. She meant to go to bed hours ago, but she just couldn't put it down, and now she's at the end, feeling that particular…
If a reader Googled your name right now, what would come up? An abandoned LinkedIn profile from a career you left behind? A neglected Goodreads page? An insurance agent in Albuquerque who happens to…
You know you need an email list. You've heard about reader magnets and maybe you even have one, but you're stuck at a handful of subscribers, wondering how other authors build lists of tens of…
Every month, traditional publishers lose more ground to indie authors.One reason it’s happening is that in trad publishing, a committee or the highest-paid person in the room makes the call on book…
For most of publishing history, creating an audiobook meant writing a check for thousands of dollars and hoping you'd earn it back in sales. Because of the expense, many authors decided it wasn't…
You will die. It could be today, it could be 15 years from now, but no one lives forever. Your books, however, can outlive you. In fact, seventy years after you're gone, they’ll live in the public…
What do you do if your Amazon account gets suspended but you didn’t do anything wrong? Unfortunately, Amazon doesn't care if you're innocent.That's not pessimism. It's strategy.Once you understand…
Is hiring a publicist a waste of money or not?A typical book publicist charges between $3,000 and $10,000 per month, and they often require a three-month minimum. At $3 of profit per book, you'd need…
Do you feel like an imposter as a writer?You probably are. Most authors who experience imposter syndrome are imposters, but they don't have to be!As the saying goes, “There are no good writers; just…
