Back to The WebWell Podcast by Cascade Web Development

Podcast Episode

The WebWell Podcast, Episode 13 - "99 Reasons For A Redesign But A New Marketing Director Ain't One"

The WebWell Podcast by Cascade Web Development·Cascade Web Dev·18 July 2026·54 min

About this episode

In this episode of The WebWell Podcast, we dive into the intriguing world of leadership transitions within companies. Titled "99 Reasons For A Redesign But A New Marketing Director Ain't One," we welcome guest Colby Schlicker, a seasoned expert in the field.As organizations bring in new leadership from outside the company, a common phenomenon emerges. It's the desire for a dramatic makeover, often manifesting as a website redesign. But is this always in the best interest of the organization?Join us as we unravel the motivations behind these changes. Is it a quest for more impact, a generational shift, or something else altogether? We'll explore the forces at play and offer insights on how to make informed decisions when considering a website redesign in the midst of leadership transitions.Tune in to gain a deeper understanding of the dynamics between leadership changes and website redesigns, and discover strategies for ensuring these transformations align with your organization's goals and values.Learn more about Colby - www.agencyxpartners.com or on LinkedIn.Follow us wherever you listen to podcasts!!  We'd also love to hear what you think... please share your questions and comments with webwell@cascadewebdev.com