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Podcast Episode

Sales Enablement for AI Products: Justin Driesse from Legora, Writer, and Slack

Grow & Tell··1 April 2026·58 min

About this episode

Justin Driesse, Director of Sales Enablement at Legora, drove $105M+ in pipeline as the architect of Slack AI's global enablement strategy before building AI-native programs at Writer and now the $1.8B legal AI startup.  He shares why enablement needs to get out of the content business, how two Notion-based AI agents generated 300 account plans in nine business days for his sales team, and what "seller empathy" actually looks like in practice.