Massage Chair Industry Update - 9/24/2026

New massage chairs are coming, popular models are changing, and the busiest shopping season of the year is almost here. But before you wait for Black Friday or choose a chair based on a sale price, there are a few things Dr. Alan wants buyers to know. In this September 2026 Massage Chair Industry Update, Dr. Alan Weidner from Massage Chair Relief shares the latest developments in the industry, including upcoming models from Fujiiryoki and D.Core, changes to the Daiwa Supreme Hybrid X, and what shoppers can expect as the fourth quarter approaches. Dr. Alan also takes a closer look at Massage Chair Relief’s Lifetime Labor Warranty, explaining that it is included with every chair they sell, including price-matched chairs, pre-owned chairs, and floor models. He discusses why repairs can still become necessary after the original factory warranty expires and shares Massage Chair Relief’s own repair experience from 2025. You’ll also learn the difference between a fixed SL-track and a flex/split track, how those designs affect stretching, and why Dr. Alan recommends shopping earlier rather than later as Black Friday, Cyber Monday, and the holiday season approach. If you're considering a massage chair in 2026, this update will help you understand what’s changing and what to consider before making your purchase.