Podcast Episode

67. How to Use Meta Ads to Grow Your Business with Jana Bishop

Content Creation & Social Media Marketing for Women Entrepreneurs with 9-5s | The Side-HustlHER Podcast·Carli LeBlanc | Content Creator & Social Media Marketing Strategist·14 April 2026·54 min

About this episode

Send us Fan Mail If you've ever boosted a post and wondered why nothing happened — this episode is for you. I sat down with Meta Ads strategist Jana Bishop for a full breakdown on how to actually use Meta ads as a small business owner. Jana has spent over a million dollars of her own money learning ads, has 17,000 students in her programs, and she breaks it ALL the way down — no fluff, no gatekeeping. Here's what we cover: The real difference between boosting a post and running ads through Meta Ads Manager The Meta Pixel — what it is and why you need it set up NOW, even if you're not ready to run ads yet The best type of content that performs well as an ad  Which campaign objective to start with and why awareness is still queen Realistic ad spend for beginners — and when you're actually ready to run a sales campaign The most common mistakes people make that waste their ad budget If you've been sleeping on ads or too intimidated to start — this is your sign. 🔗 Connect with Jana on Instagram: @theJanaBishop ____________________________ 🔗 Follow Me On Socials: Instagram: @cd.creativeco | @thesidehustlherpodcast 📸 Book a Content Day with Me: Need help creating content that turns your followers into customers. Let's work together: https://www.cdcreativecoagency.com/work-with-us?utm_source=podcast&utm_medium=organic&utm_campaign=content_day 📸  Join the Batched™ Waitlist: Visit batchedcontent.com and be the first to know when we launch in your city! 📧 Try Email Marketing with Flodesk (50% off first 12 months): https://www.cdcreativecoagency.com/flodesk 📱Try ManyChat (Get 30% off for 3 Months for DM Automations): www.cdcreativecoagency.com/manychat 🎧 Don’t Forget to Subscribe & Leave a Review!