201 Jeff Greer, VP of Communications at Gotham FC, on Growing the Club’s Brand and Fan Base

Jeff Greer, Vice President of Communications at Gotham FC, joins the Sports Business Leaders Podcast to discuss how the two-time NWSL champions are growing their presence in the New York and New Jersey market.Jeff shares his journey from sports journalism to team communications, how Gotham earns attention through media coverage and cultural moments, and the club’s planned move to Etihad Park in 2028. He also takes us behind the scenes of Gotham’s CarMax partnership and a community coaching initiative in Queens, offering practical advice for companies looking to work with professional teams.