200 Our Vision for SBL and the 2027 Summit with Justin Titchenell & Jake Voorhees

For episode 200, SBL co-founders Justin Titchenell and Jake Voorhees share their vision for Sports Business Leaders.SBL connects professional teams, leagues, and venues with the companies that serve them, acting as a trust layer in the industry through relationships, warm introductions, and an understanding of what both sides need. Through live events, the podcast, SBL VIP membership, and business development services, SBL helps sports executives learn from peers and discover solutions, while helping companies build credibility, reach the right decision-makers, and win new business.What started as a meetup with three attendees has grown into 80+ events across 12 cities. Justin and Jake discuss how they found their focus in pro sports, what’s working for their business development clients, and how those relationships guide SBL’s growth.They also preview the inaugural SBL Summit, taking place July 20–21, 2027, at the Crystal Tea Room in Philadelphia. The Summit will bring together a focused room of over 300 team and league executives, venue leaders, founders, investors, and vendors to explore innovation in pro sports, with dedicated time for introductions and conversations that lead to business.