#26 David Stålmarck - Co-Founder & CTO of Atech on Building the “Lovable for Hardware”

Why is hardware still dramatically harder to build than software?This week we sat down with David Stålmarck, Co-Founder & CTO of Atech, one of the most exciting early-stage hardware startups coming out of Scandinavia right now.Backed by Lovable, Nordic Makers, Emblem, and scout-linked capital connected to Sequoia and Andreessen Horowitz, Atech is tackling a problem that has existed for decades: while software has gone through massive abstraction waves, hardware development is still constrained by complexity, tooling, and long iteration cycles.In this conversation, we explore whether hardware could go through a similar transformation to software, and what happens if building physical products suddenly becomes dramatically more accessible.We talk about:Why hardware never experienced the same abstraction wave as softwareThe biggest bottlenecks in modern hardware developmentWhy "Hackathon Maxxing" and Building in Public is KeyBuilding a software-like UX for physical productsThe role of AI in hardware developmentPhysical AI, robotics, and the next computing waveWorking with Lovable and lessons from modern developer toolsThe realities of building a deep-tech startup in EuropeMany thanks to David for the highly technical and thoughtful conversation.Now available on all major platforms.