Turning Fear Into Purpose: Morgan and Josh on Life in the NICU & the Story Behind TUBzi

Sometimes the most meaningful businesses are not built in boardrooms. They are built in hospital rooms. In this Season 5 premiere of The Growth Lab, Luba sits down with Morgan and Josh Weiser, the parents behind TUBzi, an innovative bathing assistant born out of one of the hardest seasons of their lives. When their twins arrived three months early, the family spent more than 100 days in the NICU and navigated nine surgeries before their son was two and a half. What started as a way to safely bathe their healing child became a product designed to make bath time easier, safer, and less stressful for families everywhere.Together they talk about parenthood, resilience, entrepreneurship, and mental health, and how some of life's hardest moments can unexpectedly become our greatest purpose. Whether you are building something of your own, raising kids through a tough chapter, or you simply need a reminder that you can get through hard things, this conversation is for you.Learn more about TUBzi: https://tubzitime.com/Connect with Luba on Instagram: @lubapatlakhGet a copy of Bobo Wears a Bowtie: bobowearsabowtie.comLuba's website: lubapatlakh.comThe Confident IEP Parent ebook: theconfidentiepparent.comJoin the Parent Pathway: https://www.skool.com/the-parent-pathway/ 00:00 Welcome to The Growth Lab01:30 Meet Morgan and Josh04:00 Life in the NICU09:00 Nine surgeries and coming home14:00 The basement experiment that became TUBzi.20:00 Designing around real kids27:00 Protecting your mental health in survival mode32:00 Parenting twins vs. launching a business36:00 Advice for a parent in the hospital right now