If you have spent any time scrolling social media while trying to survive corporate America, chances are you have run across Mark Cross. Known to over 100,000 followers as SVP of Global Brands and now…
Homefield Apparel CEO and co-founder Connor Hitchcock sits down with Tom Hootman right as college football season kicks into high gear. From packing orders by hand in 2017 to building a powerhouse…
Most marketers spend their entire careers in one lane. Marc Bitanga, founder at Persuasive and former Director of Growth at Hootsuite, has hit for the cycle. Having worked in-house during massive…
When you produce between 1,500 and 2,000 podcast episodes every month, you learn pretty quickly what works and what is complete noise. Rachel Elsts Downey, founder and CEO of B2B media superpower…
It is easy to scroll through LinkedIn and convince yourself that every executive has it completely figured out. But according to Heidi Henderson, Chief Marketing Officer at Engineered Tax Services and…
Paid social moves fast, but the traditional ways of training the people who run the accounts are broken. Akvile DeFazio, Founder of Akvertise and creator of the Social Ad Academy, joins Tom to talk…
We love to treat our own brands like they are the center of the universe. But according to Dr. Mansur Khamitov, Assistant Professor of Marketing at the Indiana University Kelley School of Business,…
Every business student who has marched through Indiana University since 1967 knows K201, the legendary Computers in Business course. But the era of simple software shortcuts is officially over. Brant…
In an industry obsessed with the "business of yes," Renia Carsillo has spent 20 years building a firm based on the power of the right fit. A former Assistant VP in banking with a degree in Iranian…
Dagan Thogerson has played over 2,000 shows in his career, including 15 years behind the kit for the legendary indie-rock band Murder by Death. He joins Tom to peel back the curtain on the "Road Dog"…