Podcast Episode
Bob Lutz on Who Wins and Who Dies | MotoMan Podcast # 032

About this episode
The global auto industry is changing faster than it has in decades — and Bob Lutz has some very strong opinions about who is getting it right, who is getting it wrong and which automakers may be in serious trouble.
This week on the MotoMan Podcast, Bob Lutz returns for a wide-ranging conversation about China, the future of the German auto industry, electric vehicles, Porsche, Volkswagen, BMW, Mercedes-Benz, Audi, General Motors, Ford, Tesla, Hyundai, Kia, Ferrari, Corvette and the rapidly changing economics of building cars.
Are Chinese automakers really leaving the West behind? Bob argues the real Chinese advantage may have less to do with EV technology than many people think — and far more to do with cost, development speed, vertical integration and the ability to improve products at a pace legacy automakers struggle to match.
Then there’s Germany.
Bob explains why he no longer considers companies like BMW, Mercedes and Audi as bulletproof as he once did, why China has become such a major problem for European automakers, and why Volkswagen and Porsche face particularly difficult decisions. He also weighs in on Porsche’s EV strategy, the enormous cost of failed vehicle programs and whether the German government would ever allow its biggest automotive companies to fail.
Bob and MotoMan debate GM’s current strength, why Hyundai and Kia continue to move so quickly, Tesla’s shrinking product portfolio, the future of EV batteries and fast charging, Slate Auto, Rivian, software-defined vehicles, humanoid robots in automotive manufacturing and whether automation could ultimately help Western automakers close the cost gap with China.
They also get into enthusiast cars, Corvette, the possibility of a Corvette SUV, why performance vehicles still matter to automakers, Ferrari design, the Pontiac Aztek and one of the most important questions facing the industry:
Who adapts — and who gets left behind?
CHAPTERS00:00 Bob Lutz Returns
01:26 Bob’s Wild Custom Pontiac
08:00 Are EVs Still the Future?
15:20 The Battery Breakthrough Coming Next
20:10 Are German Automakers in Trouble?
21:52 China Changes the Equation
26:19 The Real Chinese Automotive Threat
30:26 Can China and the West Coexist?
38:20 Why Car Development Takes Too Long
45:42 Tesla’s Radical Product Strategy
50:10 Slate Auto, Rivian & the Maverick
52:26 Who’s Winning — and Who’s Losing?
54:30 Volkswagen and Porsche in Trouble
57:28 Should Governments Bail Out Carmakers?
1:00:01 The Economy and the Auto Business
1:10:29 Do Enthusiast Cars Still Matter?
1:14:41 Should Corvette Become a Brand?
1:17:46 What CEOs Must Learn From China
1:20:26 Can Robots Save Legacy Automakers?
1:24:14 Why China Can Improve So Quickly
1:27:46 Ferrari and “Adult Supervision”
1:28:32 What the Pontiac Aztek Teaches Us
1:32:09 What Happened to German Car Design?
#BobLutz #AutomotiveIndustry #ChinaCars #Porsche #Volkswagen #BMW #MercedesBenz #Audi #ElectricVehicles #EV #GeneralMotors #Tesla #Corvette #CarIndustry #MotoManPodcast
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