Meet the Recruiter who solved Marketing (Steve Guest Interview)

Steve Guest is a legend in the recruitment world. His book 'TopBiller' has sold more than 24,000 copies across 72 countries. It's transformed his personal brand and his reputation. It helps differentiate himself in a highly competitive market. Today you'll learn: 1. How creating value-based lead magnets could transform your brand and reputation. 2. Why stories are so powerful at creating a deeper connection. 3. How Steve went about creating and marketing his best-selling book that's sold thousands and thousands of copies.