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Podcast Episode

He's Building The Sports Prediction Market | Novig Founder Jacob Fortinsky

Will Ventures Podcast··16 July 2026·50 min

About this episode

In this episode of the Will Ventures Podcast, Aaron Miller sits down with Jacob Fortinsky, Founder and CEO of Novig, to discuss the shift from sportsbooks to peer-to-peer prediction markets. Jacob breaks down why he believes the current sportsbook model is fundamentally broken and how Novig's model is better for consumers. We dive into the state of CFTC regulation, the aggressive entry of FinTech giants like Robinhood and Coinbase into the betting space, and why Nate Silver's "On The Edge" defines the mindset of the modern risk-taker. And much, much more! More on Will Ventures: https://www.willventures.com/ Watch/listen on Spotify: https://open.spotify.com/show/2Kf7BxCxwqEWvqTLK6xtEt Listen on Apple Podcasts: https://podcasts.apple.com/us/podcast/will-ventures-podcast/id1848120645