How CallRail's Nakita Duffus Builds Belonging at Work

Nakita Duffus wants everyone who touches a product or walks into a room to leave feeling capable. Growing up in a Jamaican household in New York as the older sibling to her brother David, who had down syndrome, she learned to advocate early, and she carries that into her work today. Nakita is a Support Specialist at CallRail, a UX practitioner, and lead of the divergent minds ERG. She talks with Ashley Russo about neurodiversity at work, building community across employee resource groups, using AI to automate small tasks while keeping humans for the vision, and the advice she would give her younger self. Chapters: 00:00 Welcome to Ask Ashley 00:43 Meet Nakita Duffus 01:08 Growing up as an advocate for her brother David 03:36 A problem solving mindset from an early age 04:35 How advocacy shaped her move into tech 05:56 The customer call that stayed with her 06:56 Leading the divergent minds ERG at CallRail 08:58 Serving employees at the intersections 10:22 Intentionality over budget in ERG events 11:15 The Mental Health Awareness Month panel 12:32 Building trust and preventing knowledge silos 14:52 Helping people show up as their authentic selves 17:00 AI, human capital, and using AI for the boring stuff 19:15 Moving fast and informed at the same time 20:24 The influence of her brother and her mom 21:48 Self-care, mental health, and making a sandwich 23:49 Blending personal passions with professional life 25:16 What she would tell her younger self 26:17 Closing thoughts You can follow Nakita Duffus here: LinkedIn - https://linkedin.com/in/nakita-duffus-446244197 Learn more about CallRail: Website - https://callrail.com