You Changed Careers. Your Audience Didn’t Get the Memo.

Got something to say to this podcast? Send a voicemail, and you might hear yourself on the next episode!Changing careers or repositioning your business can feel frustrating when people keep asking for the work you no longer want to be known for. Veronica Dietz shares her own shift from websites, SEO, branding, and marketing execution into business advisory, and explains how to help an existing audience understand your new positioning without erasing the expertise that got you there.