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Podcast Episode

Thousands Of People Attend My Bagel Event At Citi Field! (with Sam Silverman of BagelUp)

The More Smarter Show··16 July 2026·56 min

About this episode

Episode 56: In this episode of The More Smarter Show, Jake and Dylan sit down with Sam Silverman — "The Bagel Ambassador" and founder of Bagel Up and Bagelfest. Sam left a career at Ray Dalio's Bridgewater Associates to build a business around his true passion: bagels. From starting a bagel review Instagram with zero industry connections, to launching NYC's first-ever bagel festival (which drew 350 strangers instead of the 100 friends he expected), Sam shares how he turned a niche obsession into a thriving company spanning festivals, hands-on classes, industry consulting, and content creation — now expanding to Los Angeles and drawing bagel shop owners from around the world.We dig into: * How he built credibility and community from scratch over 2 years of "giving without asking"* Scaling Bagelfest from a backyard-style event to 2,000+ attendees at Citi Field* Why he turned down owning a bagel shop to stay the industry's neutral "kingmaker"* His delegation and goal-setting systems borrowed from his hedge fund days* Plans for a permanent Bagel Museum in NYC ($20–30M vision)* The wildest schmear flavors served at Bagelfest Whether you're an aspiring entrepreneur, a food industry nerd, or just someone who loves a good bagel debate — this episode has something for you.📍 Learn more: bagelup.com | bagelfest.com🔔 Subscribe for more entrepreneur stories on The More Smarter Show👍 Like, share, and follow along#Bagelfest #BagelAmbassador #Entrepreneurship #NYCFood #SmallBusiness #FoodTourism