Lisa Price on Building Carol's Daughter and the Natural Hair Movement

Join Myrdith Leon-McCormack for an exclusive World Bride Magazine interview with the legendary Lisa Price. As the visionary founder of Carol's Daughter, Lisa completely revolutionized the beauty industry for Black women and curly hair types. She opens up about her incredible journey from mixing fragrances in her Brooklyn kitchen to building a globally recognized beauty empire. In this candid conversation, Lisa shares the raw realities of grassroots scaling, the pivotal pivot from body care to haircare, and the massive impact of celebrity investors like Jada Pinkett Smith. Get an inside look at the early days of the natural hair movement and hear Lisa drop hints about a brand new product launch coming soon. Be sure to like, comment, and subscribe to World Bride Magazine for more inspiring interviews with industry trailblazers! Timestamps: 00:00 Intro & Welcome to World Bride Magazine 00:50 Lisa Hints at a Brand New Secret Product 03:50 From Fragrance Lover to Body Care Founder 05:25 The Pivot to Haircare at Brooklyn Street Festivals 10:50 Pioneering the Natural Hair Movement Before It Was Mainstream 12:35 The Realities of Scaling from an Apartment to a Store 16:20 How Jada Pinkett Smith Helped Put Carol's Daughter in Vogue Links: Follow Lisa Price on Instagram: https://www.instagram.com/iamlisaprice Explore World Bride Magazine: https://worldbridemagazine.com Follow WBM on Instagram: https://www.instagram.com/worldbridemagazine