Back to It's Personnel

Podcast Episode

Stop Doing Everything: HR Help for Kansas City & St. Louis Business Owners

It's Personnel··3 August 2026·23 min

About this episode

Most business owners wait until something breaks — a compliance issue, a bad hire, a benefits renewal that's 30% higher than last year — before they make a change. By then it's already harder and more expensive to fix.What's covered:How Jen and Tracy both ended up in the PEO space — and why they chose ⁠Helpside⁠ over other optionsWhat makes Helpside's approach to service delivery different from other PEOsWhat the Kansas City and St. Louis business markets look like right nowThe #1 misconception Missouri business owners have about PEOs ("it's just expensive payroll")Why "we're not big enough yet" is almost always the wrong reason to waitWhat the right HR infrastructure actually looks like for a growing businessWhy feeling the strain is a signal — not a failureWhat Tracy and Jen want Missouri business owners to know before they make a decisionCall us today for your free benefits audit: 1-800-748-5102 or ⁠schedule now⁠👍 Like & Subscribe for more helpful Helpside insights.chapters:0:00  – Welcome: It's Personnel, Missouri edition1:07  – Meet Jen Leubbert (St. Louis) and how she got into the PEO space2:18  – Meet Tracy Aspinwall (Kansas City), corporate world to PEO3:08  – How Jen and Tracy already knew each other3:36  – Why Helpside is expanding into Missouri4:24  – What makes Helpside different from other PEOs5:23  – How they introduce Helpside to a Missouri business owner6:33  – The one thing about a PEO that surprises owners7:03  – "Helpside isn't headquartered here" and the Lever1 advantage7:43  – Inside the St. Louis small business market9:22  – Inside the Kansas City metro and the two-state line10:03 – The biggest HR pain points right now: talent, compliance, bandwidth11:11 – Missouri employment-law issues that catch owners off guard11:47 – How the Kansas–Missouri state line creates real compliance complexity12:25 – Why trust is built differently in these markets13:33 – Advice for expanding between St. Louis and Kansas City14:43 – Do the two cities compete for the same talent?15:14 – Family-owned businesses and how the HR conversation changes16:29 – What both markets share that outsiders miss17:18 – What success looks like one year from now18:22 – The biggest misconception: "it's just expensive payroll"18:50 – "We're not big enough yet" and why waiting costs more19:18 – The honest case for changing before something breaks20:18 – What Jen and Tracy are most excited about21:36 – One piece of advice for Missouri business owners22:47 – Closing and how to connect