Back to Brand New Rules

Podcast Episode

Connecting Brand Strategy to Growth Strategy

Brand New Rules··3 August 2026·16 min

About this episode

What happens when your growth outpaces your brand? Chaos. In this episode, we break down why branding and growth aren't separate strategies, the warning signs that your brand can't keep up, and how to fix it before things fall apart. The hosts get into brand-as-ecosystem thinking, alignment, and the metrics that actually matter. If you're done chasing quick wins and ready to build something that lasts, press play.