Why Your Ads Aren’t the Problem - Your Follow-Up Is

What if the reason your marketing isn’t working has nothing to do with your ads? In this episode of Made Locally, host Rajul Jaswa sits down with Lauren Petrullo, Founder and CMO of Mongoose Media, to unpack why most local businesses misunderstand marketing from the start. From building brand awareness on a $5/day budget to creating follow-up systems that actually convert leads into customers, Lauren shares the frameworks behind sustainable growth without wasting money chasing instant results.