Revenue Marketing Raw

B2B marketing has a credibility problem. Most marketers can’t tell you their pipeline contribution. Most CMOs are one quarter from being replaced. Most marketing teams are operating at 20% capacity and don’t even know it. Revenue Marketing Raw is the podcast that says what every marketing leader is thinking but not saying out loud. Hosted by Jeff Pedowitz, founder of The Pedowitz Group, and Debbie Qaqish, the original architect of the Revenue Marketing movement, every episode tackles one uncomfortable truth about how B2B marketing actually works — and how to fix it. No fluff. No vendor pitches. No best-practice clichés. Just two of the most-cited voices in revenue marketing dissecting the problems with attribution, MQLs, MarTech bloat, AI adoption, sales alignment, AEO, and the changing role of the CMO in an AI-first world. If you run marketing, work in marketing ops, sit on a revenue team, or sell into one — this is the show that helps you stop being the cost center and start being the growth engine. New episodes weekly.

Language

English

Type

podcast