"How I doubled my average client order value to make more money per project" Episode 107

📩 Submit your question for the show: 👉 marketinganswerspodcast.com/ask What if you could double — or even triple — your revenue without finding a single new client? In this episode, I'm breaking down one of the most underused marketing strategies in the creative business world: the upsell. Most creative service providers leave thousands of dollars on the table every single year because they never offer their clients anything beyond the base package. That ends today. I'll cover what an upsell actually is, why it doesn't have to feel pushy or gross, whether it works for service businesses (spoiler: absolutely yes), and I'll walk you through exactly how I use upsells in my own stationery business — from onboarding all the way through to post-project follow-up. In This Episode What an upsell is and why it's one of the highest-ROI marketing strategies available to you right now Why upsells don't have to feel spammy — and the mindset shift that makes selling feel natural How to upsell in a service-based creative business (with specific examples for photographers, artists, and graphic designers) A full walkthrough of my upsell marketing strategy as a stationery designer — at every stage of the client journey How to build passive upsells that make money without you having to ask for anything Submit your question to be answered on the show: 👉 www.marketinganswerspodcast.com/ask My Essentials Tools I couldn't run my creative business without — with special deals to get you started: 🖥 1 free month of Showit → showit.com/r/4z8t4m9x — my preferred website builder 🚀 20% off Dubsado → dubsado.com/?c=coast | code: coast — client management, invoicing, proofs, and more 📧 25% off your first year of Flodesk → flodesk.com/c/N6G0FA6U — beautiful emails, zero stress 💰 $100 back on Gusto - https://gusto.com/d/jaime4e47acac - pay employees, contractors, and stay on top of taxes & regulations May contain affiliate links at no cost to you.