John Boyle - Executive Vice Chairman, Cushman & Wakefield

John Boyle, Executive Vice Chairman at Cushman & Wakefield in Boston, shares lessons from 36 years in commercial real estate — from prospecting and tenant representation to mentoring, mastering the craft, and building lasting client relationships. John and David discuss what separates good brokers from great ones, why empathy matters, learning from failure, the impact of AI, and why you still have to meet people face-to-face.Real Brokers. Real Stories.