Podcast Episode
The CEO Mindset Every Business Owner Needs: Jeannette Linfoot
About this episode
Download your FREE Start, Grow, Scale Roadmap in under 30 seconds: ROADMAP What actually makes a great CEO, and does it change when you go from leading 10,000 people to leading five? Jeannette Linfoot spent 25 years climbing from graduate trainee to CEO of Saga's travel division and Managing Director of Emerging Markets at TUI, before leaving the boardroom to found Brave Bold Brilliant and host the Rise Up Academy podcast. She breaks down the leadership lessons, hard calls and mindset shifts from both sides of the desk. She explains: - Why she spent years telling herself "I'm not entrepreneurial" - and why that inner voice was rubbish - Why a leader needs to be like a helicopter: hovering above the business, knowing exactly when to land - Why letting go of the tasks you hate is the easiest way to start delegating Chapters: 00:00:00 Intro 0:00:48 Who Is Jeannette Linfoot? 00:01:39 Growing Up In Manchester And Studying Economics 00:02:33 Graduating Into A Recession And Getting Rejected By Everyone 00:03:08 Landing A Graduate Role At Thomson Holidays 00:03:56 Becoming CEO Of Saga's Travel Division 00:05:03 Working Her Way Up To The Top 00:06:07 Why Travel Is A Brutally Low-Margin Industry 00:08:25 The Turning Point To Leave Corporate Life 00:10:28 Proving She Could Succeed Outside The Boardroom 00:11:11 What Makes A Great CEO 00:13:02 Leading From Having Started At The Bottom 00:14:04 "Mowing The Lawn": Making The Hard Cost-Cutting Calls 00:16:41 How Her Economics Degree Shaped Her Business Thinking 00:18:15 Why Business Is Personal 00:20:01 From Corporate Advisor To Accidental Entrepreneur 00:20:59 When Covid Wiped Out Her Income Overnight 00:22:05 How Brave Bold Brilliant Got Its Name 00:23:17 What Podcasting Has Done For Her Business 00:26:50 Jeannette's Leadership Philosophy 00:27:36 The Helicopter Theory Of Leadership 00:29:37 Leading 10,000 People vs Leading A Team Of Five 00:30:23 The Reality Of Losing The Corporate Brand Behind You 00:33:19 Silencing The "I'm Not Entrepreneurial" Inner Gremlin 00:33:57 Why Entrepreneurship Isn't For Everyone 00:37:27 How To Let Go And Start Delegating 00:39:20 The Hourly Rate Test For What You Should Stop Doing 00:40:02 Leading A Perfectionist Who Won't Let Go 00:42:16 Managing A High Performer With Toxic Habits 00:44:56 The Three Phases Of Business Growth 00:46:35 The Nine-Box Talent Matrix 00:47:55 Building A Succession Plan For Every Role 00:48:37 Three Pieces Of Advice For New Leaders 00:52:23 Quick Fire: Best Tip For Strategy 00:53:31 Quick Fire: Best Tip For Branding 00:54:14 Quick Fire: Best Tip For Marketing 00:54:35 Quick Fire: Best Tip For Sales 00:55:25 Quick Fire: Best Tip For Operations 00:56:30 Who She'd Choose To Run Brave Bold Brilliant 00:57:57 Where To Find Jeannette Linfoot Jeannette Linfoot: LinkedIn: Jeannette Linfoot Brave Bold Brilliant: Brave Bold Brilliant Even More Value: Download your FREE Start, Grow, Scale Roadmap in under 30 seconds: ROADMAP Hear from Adam and some of the country's biggest entrepreneurs on how to SCALE your Business past £1 Million: Business Icons Learn how to build a 7 Figure SCALE plan that runs WITHOUT you: Business Scale Up Day Follow Adam Stott's Socials: LinkedIn | Instagram | YouTube | Coaching