Podcast Episode
The 4 Tools I Use to Run My Photography Business Every Day
Book More Photography Clients Podcast | Photography Business, Photography Leads, Marketing·Brooke Jefferson - Oklahoma Family Photographer, Photography Business Coach·16 July 2026·28 min

About this episode
There are a lot of photography business tools out there, and it can feel impossible to know which ones are actually worth your money. In this episode, I'm sharing the four platforms I've trusted for years to run my photography business—from managing clients and delivering galleries to building my website and growing my email list.If you've ever wondered what software I actually use behind the scenes (and what I'd recommend if you're just getting started), this episode is for you.Inside this episode, we'll cover: Why I don't believe in "all-in-one" platforms The CRM I use to automate my client experience My favorite gallery delivery platform (and where I'd start if you're on a budget) Why I still use the same website platform after all these years The email marketing software that's helped me grow my business When it's actually time to invest in each platform How to prioritize your business investments without feeling overwhelmedResources Mentioned Iris Works: https://brookejefferson.com/iris Pixieset: https://brookejefferson.com/pixieset Showit: https://brookejefferson.com/showit Flodesk: https://brookejefferson.com/flodesk Implementing Iris Works Mini Course: https://brookejefferson.com/minicourse_________________________________________________________
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