Podcast Episode
The CEO Whisperer: What Automotive Leaders Need Most Right Now

About this episode
What does it really mean to lead at the highest level in the automotive industry today?
In this episode, Jan Griffiths sits down with Phil Biggs, the man quietly trusted by more than 100 CEOs across automotive and beyond. Known as the “CEO whisperer,” Phil has spent nearly a decade creating a confidential space where leaders can speak openly about the pressure, uncertainty, and responsibility that comes with the top job.
And one thing is clear: leadership has changed.
The old command-and-control model is breaking under the weight of constant disruption. Tariffs. Supply chain shocks. AI. Workforce shifts. EV uncertainty. The pressure never stops. Phil shares what he’s learned from years of listening to CEOs behind closed doors and why emotional intelligence, trust, and authenticity are now non-negotiable leadership traits.
This conversation goes deep into the loneliness of leadership, the tension between kindness and toughness, and why the best CEOs know how to balance both humanity and accountability. Jan and Phil also unpack the dangerous automotive habit of glorifying leaders who stay buried in the weeds instead of empowering their teams to lead.
At its core, this episode is about the future of leadership in automotive and the cultural shift required to survive what’s coming next.
Because today’s leaders don’t need more control.
They need courage, trust, and the ability to lead humans through uncertainty.
Themes Discussed in this Episode
Why leadership at the top is often deeply lonely
The role trust plays in high-level CEO conversations
Why command-and-control leadership no longer works
The balance between kindness and toughness in leadership
Emotional intelligence as a critical CEO competency
Why automotive leaders must stop glorifying micromanagement
Empowering teams is more important than controlling them
How disruption is reshaping leadership expectations across automotive
🎥 Watch the full episode on YouTube:
https://www.youtube.com/@jangriffithsautomotiveleaders
This episode is sponsored by Lockton, click here to learn more
Featured Guest: Phil Biggs, Director, US Automotive Team, PwC
Phil is the Client Relationship Executive for PwC Private in Greater Michigan and a member of PwC’s U.S. Automotive team. With more than 25 years of automotive experience, Phil has worked across consulting, business development, and executive leadership roles in both multinational corporations and early-stage technology companies. His client portfolio has included leading organizations such as Amway, Penske, Rivian, Denso, Meijer, and Gordon Food Service.
About Your Host – Jan Griffiths
Jan Griffiths is the champion for culture change and the host of the Automotive Leaders Podcast. A former automotive executive with a rebellious spirit, Jan is known for challenging outdated norms and inspiring leaders to ditch command and control. She brings honesty, energy, and courage to every conversation, proving that authentic, human-centered leadership is the future of the automotive industry.
Mentioned in this Episode:
Meet Doug Conant, former CEO of Campbell Soup Company
AutoLine After Hours with John McElroy
Episode Highlights
[01:57] The CEO Council begins: Phil shares how a small dinner of five leaders evolved into one of the most trusted CEO peer groups in automotive.
[04:21] No PowerPoints allowed: Why Phil banned slide decks and created a space for real conversation instead.
[05:30] The loneliness at the top: Jan and Phil unpack why CEOs desperately need trusted peer conversations.
[07:29] The DNA of a modern CEO: Phil explains why uncertainty and disruption are now permanent leadership conditions.
[09:48] Kindness and toughness: Phil reflects on Jan’s AutoCulture 2.0 chapter and the leadership balance exemplified by Alan Mulally and Doug Conant.
[11:01] High EQ matters: Why emotional intelligence has become a critical trait for CEOs navigating transformation.
[14:10] The danger of living in the weeds: Jan challenges automotive’s