How Nori works with farmers–w/ Rebekah Carlson, Nori's Agriculture Supply Lead

One of the beauties of regenerative agriculture is that it revisits traditional land stewardship practices and can leverage innovation to apply those principles on a broader scale. To that end, the team at Nori is scaling its efforts to reward farmers for the carbon they sequester in the process.Rebekah Carlson is the Agriculture Supply Lead here at Nori, where she combines her experience in agronomy, soil science, and crop modeling to effectively enroll farmers into the Nori marketplace. On this episode of Reversing Climate Change, Rebekah joins Ross to discuss the fundamentals of agronomy, explaining how her experience as a crop consultant informs her work at Nori.Rebekah describes how Nori leverages feedback from farmers to streamline the enrollment process, adding the Smart Defaults tool and integrating its system with other farm management platforms like Granular.Resources:Forever Green InitiativeGranularResourcesThis episode's page on the web: https://www.rosskenyon.com/p/how-nori-works-with-farmersw-rebekahSubscribe to the Reversing Climate Change Substack: https://www.rosskenyon.com/subscribeBooks from the show, at Bookshop: https://bookshop.org/shop/reversing-climate-changeMy other show, Climate Workers Anonymous: https://www.climateworkersanonymous.com