Podcast Episode

Dressing the West

Wisdom by WESA··3 September 2026·31 min

About this episode

What does a classic Western man actually look like? Larry Bitterman of Frontier by Lawrence Scott has spent decades answering that question. From his years on the East Coast to building a Western clothing business in Los Angeles, Larry has seen the industry change firsthand.Links:Hosts: Jennifer Hebert, Morgan Nicole ZipperlenContact: Sophia Jagella, WESA Marketing SpecialistGuest: Larry Bitterman, Frontier by Lawrence Scott - Website | Facebook | Instagram