Podcast Episode

Episode 4: When is the right time to build processes?

The Grow and Convert Marketing Show··17 July 2026·38 min

About this episode

In Episode 4, one of our strategists is having trouble with an article interview and Devesh needs to jump in and take over the interview to steer it in the right direction.We ask the question, is this a good use of Devesh's time? We haven't really built any processes around interviewing, do we now need to build more training or processes around interviewing or is this a one-off issue?We talk through how to resolve this specific issue and then broaden out to talk more broadly about when it's a good time to build processes as you grow.We hope you enjoy this episode.