Back to The Grow and Convert Marketing Show

Podcast Episode

Episode 1: Announcing Our New Public Challenge: Doubling our Agency in 2 Years

About this episode

We're starting a new series where we document our journey trying to double the size of our agency over the next couple of years. This is episode one of the series where we explain why we're ready to scale our business, what our goals are, and why were documenting the journey on Youtube. Then we do a deep dive into our business during 2023, share why clients churned and our plans for 2024.We hope you enjoy it!Read the full article here explaining the launch of the series: https://www.growandconvert.com/doubling-our-agency/public-challenge-doubling-agency/0:00 Episode preview 0:32 Intro 0:49 Explaining the Doubling our Agency series 2:50 Moving from a lifestyle business to a business we’re scaling 5:00 Why we want to double our agency now 9:18 Our team and motivations behind growing 11:28 Why share everything on Youtube? 14:02 Why expand beyond just doing pain point SEO for ourselves? 25:08 Topics we’re going to talk about in future videos 26:58 Deep dive: Recapping 2023 (from our highest revenue ever to a ~40% revenue drop!) 38:21 Going through all of our 2023 one-by-one to determine the causes 47:44 Analysis of sources of churn 51:03 Our client count ending 2023 52:24 Looking forward into 2024