Nick Panayi has spent his career thriving in change. As a marketing leader at Inovalon, he has navigated AI adoption not by calming his team down but by flipping the script entirely. In his view, AI…
Bec Bowman spent 14 years in agency life across Sydney and LA, grinding through Droga5, 180LA, and Grey Group before flipping to the brand side. Now Head of Brand and Creative at TACORI, a 50-year-old…
Chaudhry Iftikhar has managed close to nine figures in ad spend across cable, real estate, automotive, and home services. And he is here to tell you that roughly 40% of it was probably wasted, not by…
Ana Camargo grew up watching two sides of marketing that rarely talk to each other. Her father shaped stories people actually wanted to read. Her mother made those stories convert. Ana spent her…
Greg Holmes didn't start in marketing. He started in finance, hated it, taught himself to code at a 12-week bootcamp, and built a career at the intersection of technology and human connection. Now…
Christina Lang has built her career asking one deceptively simple question: does this opportunity give me more of what I like and less of what I don't? That question took her from AOL to Outbrain to…
Season 2 is here. Hosted by veteran creative marketing executive Jim DiPiazza, founder of Area of Expertise and More Bang, What's the Big Idea? unpacks the bold decisions, brand pivots, and creative…
What if the secret to building iconic brands isn't creative genius—but bulletproof strategy? Lucia Matioli has spent 25 years proving that great brands aren't built on whims, they're built by deeply…
Most marketers are either overwhelmed by AI tools or using them as a shortcut instead of an amplifier. Saren Sakurai, fractional head of marketing and AI strategist, reveals how to cut brief-writing…
What separates brands that fade away from those that command premium prices and loyal customers for decades? In this conversation, global brand strategist Fatima Saliu shares hard-won lessons from…