Rich Work: Attract Premium Clients And Build Wealth Through Premium Positioning

Active· last episode 11 days ago

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~21 min episodes

About Rich Work: Attract Premium Clients And Build Wealth Through Premium Positioning

Welcome to Rich Work, the podcast for established women entrepreneurs who know they should be charging more, but haven't cracked the code on premium positioning yet. I'm Rachel Pearson, a Global Brand & Business Strategist who spent 15 years building luxury brands like De Beers and launching an airline during a pandemic. Now I help women scale to consistent 5 and multi-6 figure months without the constant proving or over-delivering. Every week, I break down how luxury brands create desire (think: Chanel, Hermès) and how to apply those principles to your business. You'll get premium positioning strategy, high-ticket business moves, and the identity shifts that actually let you hold the wealth you're building. This is for women ready to attract clients who pay in full, build the life (the retreats, the calm mornings, the legacy work), and stop following someone else's playbook. If you're done playing small, you're in the right place. Connect with me on Instagram @rachelpearson.co. Ready to rewrite the rules?

Language: English
Type: podcast

Episodes(17)

1
16. The Uncomfortable Talk About Outgrowing Your Business: Why I Stopped Saying "High Ticket" For A Year
4 Jun24m
2
15. What Chanel Knew About Differentiation Business Strategy That Most People Are Still Getting Wrong
28 May24m
3
14. I Invested Multi 5 Figures After 3 Hours in a Room With ZERO Pitch. This Is What High Ticket Sales Really Come Down To
21 May29m
4
13. Your Best Work Is the Stuff You're NOT Talking About. The Premium Positioning Shift That Will Bring Premium Clients TO You
14 May20m
5
12. I Paid Thousands for Mentoring and It Pushed Premium Clients Away. So I Chose to Do This Instead
7 May30m
6
11. From 1 Bedroom Flat to Nearly 8 Figures and the Wealth Mindset Behind It
30 Apr34m
7
10. Don't Make This Mistake When Selling on Instagram (That Keeps Your Warmest Followers Watching & Never Buying)
23 Apr21m
8
9. What I learned from Working with Billionaires About Building an Authentic Brand That Attracts Premium Clients
16 Apr25m

+9 more — listen on the platforms above

About Rich Work: Attract Premium Clients And Build Wealth Through Premium Positioning

Language: English
Type: podcast

Episodes(17)

16. The Uncomfortable Talk About Outgrowing Your Business: Why I Stopped Saying "High Ticket" For A Year

4 Jun24m

15. What Chanel Knew About Differentiation Business Strategy That Most People Are Still Getting Wrong

28 May24m

14. I Invested Multi 5 Figures After 3 Hours in a Room With ZERO Pitch. This Is What High Ticket Sales Really Come Down To

21 May29m

13. Your Best Work Is the Stuff You're NOT Talking About. The Premium Positioning Shift That Will Bring Premium Clients TO You

14 May20m

12. I Paid Thousands for Mentoring and It Pushed Premium Clients Away. So I Chose to Do This Instead

7 May30m

11. From 1 Bedroom Flat to Nearly 8 Figures and the Wealth Mindset Behind It

30 Apr34m

10. Don't Make This Mistake When Selling on Instagram (That Keeps Your Warmest Followers Watching & Never Buying)

23 Apr21m

9. What I learned from Working with Billionaires About Building an Authentic Brand That Attracts Premium Clients

16 Apr25m

+9 more — listen on the platforms above